Be introduced a text called The First Things First Manifesto. Written in 1963 and published in 1964 by Ken Garland along with 20 other
designers, photographers and students,the manifesto was a reaction to the staunch society of 1960s Britain and called for a return to
a humanist aspect of design.
It lashed out against the fast-paced and often trivial productions of mainstream advertising, calling them trivial and time-consuming.
Its solution was to focus efforts of design on education and public service tasks that promoted the betterment of society.
For this project, I had to create a layout of the content in a personal way and give importance to the most significant phrases
of the text. Using only one color, one font, and the ban to put any kind of images or decorations.
PROJECT TUTOR: MARTA BERNSTEIN; TEAM: INDIVIDUAL WORK;